Investment Attitude of Women towards Different Sources of Securities – An Empirical Study in and around Coimbatore

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Dr.K.M.Sudha, S.Preethikha, B.Meenakshi, M.B.Sona, R.Geetika

Abstract

Savings and investments are necessary for capital formation which is considered a crucial element in promoting the economic development of a developing country like India. In India, modern household saving accounts are about 84 percent of the total saving in the country. Household saving is the result of the attempts made by men and women that are earning family income. In India women constitute 48 percent of the total population; still, their contribution to productive employment remained very low in the past. Recently on account of the increase in the number of educated women who prefer to manage both work and home at the same time, take advantage of the employment facilities available to them especially in the field of education, insurance, manufacturing industries, medical, IT service industries, finance, etc..

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